Fingerprint Pro – The New Era of Browser Identification

Fingerprint pro is the new era of browser identification based on a combination of both major and minor device data points. It turns the user’s configuration of software and hardware into a unique visitor ID that is used for tracking, verification and fraud detection. Unlike DNA fingerprinting, which establishes an individual’s identity by probing only a small variable region, fingerprinting can’t be used to uncover personal information such as medical history or ethnicity. While the Indian legal system has accepted DNA fingerprinting as corroborative evidence, it isn’t widely available.

Fingerprint pro allows marketers to identify unique profiles of consumers, allowing them to create targeted marketing campaigns and improve conversion rates. It also helps digital marketers avoid account bans on social media platforms by identifying fake accounts and stopping them from posting content.

A Deep Dive into Fingerprint Pro: Features and Benefits

All fingerprinting solutions offer a similar range of features, but there are differences when it comes to accuracy and stability. The open-source solution CreepJS offers more detailed data points but is less stable than Fingerprint Pro, which uses a server-side hashing technique to reduce duplicated fingerprints and use fuzzy matching to produce a visitor identifier that is more reliable over >4-week intervals.

Commercial fingerprinting solutions provide customer support and regular updates, which can be particularly helpful if you’re running complex site rules, such as behavioral analytics and risk scoring, to detect patterns of fraudulent activity. They also typically incorporate additional features beyond device fingerprinting, such as ad blocking and location analysis, to build robust fraud detection systems.